Danielle Urey

Danielle Urey

Strategy & Sustainable Development Consultant
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A results-driven executive with board and leadership experience across telecommunications, fintech, finance, energy, marketing and hospitality in Africa and international markets, spanning corporate governance, financial strategy, large-scale project delivery and stakeholder engagement.

Core skills
Corporate governance & board leadershipStrategic planning & business developmentFinancial management & investment structuringMarketing, branding & public relationsStakeholder engagement & partnership developmentOperational excellence & project managementCross-border procurement & negotiationLeadership development & team management
Academic & professional qualifications
  • International Directors Programme (IDP) — INSEADExpected 2027
  • MSc, Energy, Trade & Finance — Bayes (Cass) Business School, London2012
  • MSc, Management of Projects — University of Manchester2011
  • BBA, Finance & Business Administration — University of San Diego2009
  • Certificates: IMF Petroleum Fiscal Modeling; PRINCE2 Foundation; APM Introductory; HRD Antwerp Rough Diamond Sorting & Planning; GIA Diamond Grading; Advertising Practitioners Council of Nigeria (Associate Member)
Experience
Present

Insitu Resources Advisory Ltd

Strategy & Sustainable Development Consultant.

2017 – Present

Lonestar Cell MTN (Monrovia, Liberia)

Chairperson of the Board since 2018, having joined as a Director in 2017. Provides governance oversight and leadership to the board of this MTN Group operating company, acting as the link between the board and executive management, monitoring financial planning and reporting, and shaping strategies to strengthen company performance.

2018 – Present

Infinity Media (Monrovia, Liberia)

Chief Executive Officer of Liberia's leading marketing, advertising, printing, public relations and billboard construction agency and the official advertising agent of the Liberia Airport Authority. Directs company strategy and operations, develops client campaigns, builds industry and government partnerships, and negotiates contracts with clients, partners and vendors.

2017 – Present

PLC Investments

Director of a Liberian telecommunications company holding shares in Lonestar Cell MTN and Lonestar Cell MTN Mobile Money Inc. Provides strategic direction and oversight, approves strategic plans, budgets and major investment decisions, and oversees enterprise risk.

2015 – Present

Amani Holdings Company (Monrovia / Abuja)

Managing Director of an investment company making long-term investments in strategic sectors across West Africa. Builds business plans and secures funding, and manages the group's holdings, which include BanffPay (a cross-border payments and remittances fintech), Infinity Media, Alliance Hospitality Group and 355 Steakhouse & Lounge.

2026 – Present

DBT Group

Chairperson of a diversified investment holding company with interests across several sectors in Africa.

2015 – Present

355 Group

Director of a hospitality group with investments in restaurants, hotels and lounges in Nigeria and Ghana.

2014 – Present

U-Foundation

Director of a foundation focused on uplifting communities in Liberia across education, health, welfare and agriculture.

2013 – 2014

National Oil Company of Liberia (NOCAL)

Assistant Chief of Staff, managing special projects from initiation to completion, analysing oil-block bid proposals and Joint Operating Contracts for the President/CEO, conducting procurement due diligence, and contributing to budget performance reports and NOCAL's annual reports.

2013

Afren plc (Lagos, Nigeria)

Business Development Intern, preparing board papers on gas pipeline options from the Delta region to Lagos, building financial, sensitivity and commercial valuations against peer assets, and analysing the impact of the Nigerian Petroleum Industry Bill on indigenous gas producers.

2009 – 2010

United Bank for Africa (Monrovia, Liberia)

Credit Risk Officer, preparing loan collection, portfolio distribution and default reports for the Central Bank of Liberia, monitoring branch portfolio performance, and automating the recording of credit facilities granted to customers.